This fall’s must-have jacket is… Summit Ice? Yes, the sleek, black zipper-happy shell from a recent episode of Nathan For You that was at the center of host Nathan Fielder’s ill-fated marketing campaign tied to Holocaust awareness is finding notable fans, including Jack Black, Joseph Gordon-Levitt, Jimmy Kimmel, Seth Rogen, Rob Lowe, Ellie Kemper, John Mayer, and Alexandra Daddario (some of whom can be seen wearing it in the photos, presumably as part of the initiative). In just under eight weeks, Summit Ice has generated more than $300,000 in sales, with all profits to be donated to the Vancouver Holocaust Education Centre. (Those numbers are still being figured out.) “We are excited to see fourth-quarter earnings come in slightly better than expectations,” Fielder says in a statement to EW. “At this rate, Summit Ice is on track for projected gross annual sales of $2.2 million.” Meanwhile, Fielder’s show — which documents his mission to boost small businesses’ bottom lines in creative ways — is on track for a fourth season, as Comedy Central renewed Nathan for You last week.